DDB Dallas
EXECUTIVE CREATIVE DIRECTOR, MANAGING PARTNER
· Introduced a disciplined approach to both the development of strategy and the writing of creative briefs with an emphasis on client involvement
· Result was an immediate improvement in the calibre of the work and the associated business results
· Led agency from virtually nil to significant award show recognition including Cannes, British D&AD, Communication Arts, The One Show and National Addys including One Show Gold Pencil and National Addy Gold
· Took agency from least to most awarded in local market
EXECUTIVE CREATIVE DIRECTOR
· Introduced a disciplined approach to both the development of strategy and the writing of creative briefs with an emphasis on client involvement
· Result was an immediate improvement in the calibre of the work and the associated business results
· Led agency from virtually nil to significant award show recognition including Cannes, British D&AD, Communication Arts, The One Show and National Addys including One Show Gold Pencil and National Addy Gold
· Took agency from least to most awarded in local market THIS IS THE BIG YAP BABY